After much planning, decorating, sourcing, packaging, pricing, and more, it was time to launch. Celebrating with a small party for friends, family, and everyone in between, we finally shared our brand and products with the world.
              
            
          
          
            
              
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              For the past number of years, we’ve been passionate about the growth of cycling through local advocacy. From this, we have learned why compassion, creativity and connectivity are so crucial for successfully selling cycling to riders of every group.
              
            
          
          
            
              
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Our bikes are designed in Brooklyn—by our in-house team in collaboration with members of our Board of Advisors, a select group of industry experts—and manufactured in China and Taiwan.
              
             
          
          
            
              
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